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Choosing a 529 Plan: Beware of High Fees

By Joe Messinger, CFP®

May 17, 2019

3 min READ

When it comes to choosing a 529 plan, families need to pay attention to the particulars including investment options and state tax credits. In addition, families need to be aware of high 529 fees they could end up paying. Some plans can have high fees. These fees have caught the attention of the Financial Industry Regulatory Authority Inc. (Finra) who is launching an investigation into brokers who are recommending certain high fee 529 plans that don’t benefit their client.

529 portfolios have a range of investment options including mutual funds or CDs. The choices vary depending on how much risk you are willing to take on as well as how long you are going to be saving.

Families can open a 529 plan either directly from the state or through a broker. Broker-sold plans can sometimes have more aggressive investment options like stocks and as a result can have higher costs associated with them. The aggressive investing does not always offset the potential tax savings and the higher fees.

529 Share Classes

When choosing a broker-sold plan, be sure they are recommending the right plan for you. 529 plans have three different share classes–A, B, and C. A and C are the most often used ones. Class A is used for long term investors. The highest fee is paid up front, and the fee decreases over time. Because the fee is taken up front, a 5% fee on $1,000 deposit would result in a $950 investment into the fund.

Class C is intended for a more short term investor. The fee is not imposed up front so a $1,000 deposit would be a $1,000 investment. However, the annual expense is higher than Class A and makes it more costly over time.

The danger with broker-sold plans (and the reason for Finra’s interest) is that brokers are recommending Class C choices with the knowledge that their client is investing for the long term. Brokers may not be aware of this error so Finra is asking them to voluntarily report their past suitability mistakes. “It wants firms to ensure investors are getting the right investment to fit their needs.”

How to choose between direct- and broker-sold plans?

Let’s look at an example. The state of Ohio’s College Advantage plan details can be seen here. The Ohio plan sold by a broker can be seen here. Here is a comparison of the fees in Ohio:

Ohio's 529 Plan Comparisons

Data courtesy of www.SavingForCollege.com
Enrollment or Application FeeAccount Maintenance FeeProgram Management FeesExpenses of the Underlying Investments
Ohio's 529 Plan College AdvantageNoneNone0.13% manager fee plus 0.02% to the state (Fifth Third option: no fees)Age-based & static portfolios: 0.0356% to 0.17%; Individual fund portfolios: 0.02% to 0.38%; Fifth Third option: no fee
BlackRock College Advantage Advisor 529 Savings PlanNone but contributions may be subject to sales charge depending on share class$25 annual (waived for Ohio residents or investment over $25k or automatic contributions)0.14% manager fee (includes 0.07% to the state) plus distribution/servicing fees of 0.25% (Class A) or 1.00% (Class C)Ranges from 0.04% to 0.88%

In general, we recommend our clients buy a direct-sold plan. As CERTIFIED FINANCIAL PLANNERS™, we always act in the best fiduciary interest of our clients and do not collect commissions or fees on the 529 plan.

In the majority of cases buying the direct-sold plan will keep more money in the investor’s 529 plan. A broker-sold plan’s return on investment will generally not justify the increased fees, and the higher fees have the net effect of losing any tax benefit you receive. If you are working with an advisor, review your options with them and make an informed decision on what is best for you and your family.

Can you rollover a 529 plan?

You can choose to move your funds from one 529 plan to another, and sometimes you can do so without penalty. If you rollover funds from one plan to another for the same beneficiary, you will not face penalty or taxes. However, you cannot have rolled over funds for that beneficiary within the last 12 months. If you move funds from one plan to another and change the beneficiary, you will face no penalty if that new beneficiary is a member of the previous beneficiary’s family. Check out our blog 11 Secrets You Didn’t Know About 529 Plans.

What if I don’t know anything about investing?

Choosing an age-based direct-sold plan has become a popular choice for investors. They offer professionally managed approach to investing that gradually moves from more stocks to more bonds as your child gets closer and closer to college. With most plans you simply decide whether you’re aggressive, conservative, or somewhere in between, and then your 529 plan will invest your money based on your child’s current age with an appropriate risk adjusted mix of the funds. As an investor, you want to make the most of your investment. An age-based direct sold plan offers a low cost way of getting the most bang for your buck when it comes to 529 plans. Looking for an easy way to compare plans? Visit our friends at www.SavingForCollege.com.

Joe Messinger, CFP®

Author

Joe Messinger, CFP®
Joe is a leading authority on late-stage college funding. He frequently speaks to organizations and parent groups such as BMI Credit Union, Westerville City Schools, At the Core, CollegeWire, and I Know I Can, among others. He is also a highly regarded thought leader in the financial planning community. He is frequently asked to speak at industry conferences about his College Pre-Approval™ process providing Continued Education for CPA’s and CFP® through through the FPA, XYPN, and OSCPA and has been published in the Journal for Financial Planning.

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